Brand plays a huge factor in consumer purchasing decisions. For a boutique distillery trying to make a mark in a highly competitive market, unique bottling and labelling helps it stand out from the crowd.
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Pleora's AI Solutions Ensure Brand Quality
The unique branding of the distillery’s bottle is key for standing out to customers on retail shelves. To ensure consistent high-quality branding, labelling relies on human operators supported by an image compare AI plug-in, to accurately align and apply the different visual elements on the label.